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Brands @ Parkson
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Autumn/Winter 2010/2011 |
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A WALK AROUND THE WORLD |
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GIRL
An imaginary tour of European capitals, places that evoke special atmospheres ideal for these new looks.
Copenhagen, the city of Hans Christian Andersen, a city filled with romantic, fairytale memories. Copenhagen gives prominence to one of the season’s leading themes’ main colours: brown, pink, acid green and fuchsia.
Fabrics are generally soft; wool and viscose yarns, permitting interplays of layers and pleats. Even classic textiles like fine corduroy are transformed by special washes, ultimately assuming a marbled look. Garments gain volume below the waist, especially dresses, skirts and coats. Trousers, however, have decidedly slim-fit lines.
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Milano, seen not only as a centre of finance but of fashion, too. Therefore, shades cool down for “pearly” padded jackets or to colour the maxi floral prints suited to dresses. The trend for carrot-leg trousers is still popular. A cashmere blend and other yarns are used for knitwear.
Berlin is the “youngest” capital, best representing the street look. The palette has dusty pinks and purples. Jersey is double-dyed. Special focus on crumpled faux leather for the jackets.
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Barcelona is synonymous with liveliness, something kids apparently know a lot about. In such a context the dominant fabrics are denim, glossy chenille, over-dyed cottons and chunky knitted sweaters. Everything is in dark blue, teal, lilac and fuchsia with a pinch of mottled grey.
London is music. Soft-rock atmospheres blend with black denim, distressed jersey full of graphic motifs, strong cottons. Jackets, five-pocket jeans and T-shirts in shades of black, white, purple and red complete the look.
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BOY
A little boy who embodies the American way of life in every way: this is the lead character of the new winter season’s collections.
Colored Avenue in other words the long, tree-lined avenues filled with the variegated autumnal hues we see on reversible jackets, check flannel shirts and wool sweaters with diamond or rugby-stripe patterns. The college look rounds off with twill chinos displaying spot graphic motifs, and flammé jersey articles. |
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N.Y. Skater zooms around the Big Apple in flashy colours like orange, cornflower blue and green seen on padded jackets, sporty-looking playsuits and knitted sweaters, creating an overall ‘70s look.
Old Stuff a look at the past with an eye to the future. Such as what seems like fleece but is actually woven cloth; or the denim-blue comeback. The palette is composed of teal, grey and purple. |
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Aviator is synonymous with adventure and freedom. Clothes are equipped with tactical pockets and decorated with graphic motifs on jersey – on an aviation theme, of course. Colours fly from pale cream to dark blue, touching on red and green on the way. Dashes of camel-beige and black complete the palette. The fit is generally body-hugging.
Skull Rock is for those who prefer wearing denim all day teamed with a faux leather jacket, check or striped shirts, sweatshirts and, over everything, a parka to give a vaguely “little protestor” air. |
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United Colors of Benetton Kids is available at:
- Parkson Pavilion
- Parkson KLCC
- Parkson 1 Utama
- Parkson Sunway Pyramid
- Parkson Subang Parade
- Parkson The Spring
- Parkson Kuching
- Parkson 1Borneo
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